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What is your YouTube channel really worth?

Paste any channel. Get the sponsorship rate brands actually pay, plus engagement, growth velocity, and a brand-fit score. No paywall.

Works with full URLs, @handles, or channel IDs.

⚡ 30-second results🔓 No login required📐 Methodology included🌍 Works for any niche
What you get

A full sponsorship snapshot, on one screen.

No PDFs. No demos. No sales call. Drop the channel, read the report, get back to your day.

💸

Three price tiers

Conservative, market, and premium. So you know the floor, the going rate, and the ceiling before you reply to anyone.

🎯

Niche-aware CPMs

Finance and tech earn more per view than vlogs or gaming. The number you see already factors in the right category band.

📊

Engagement reality check

If a channel has a million subs but 30k average views, you see that. Real reach, not vanity reach.

🧰

Deal modifiers

Exclusivity, usage rights, rush turnaround, multi-video bundles. Toggle each one and watch the number move.

Trending channels analyzed today

Curious how big creators are priced? Click any row to see the full breakdown.

  • M
    MrBeast
    @MrBeast · 234M subs
    $42k – $210k
    per sponsored video
  • V
    Veritasium
    @veritasium · 16M subs
    $8k – $35k
    per sponsored video
  • M
    MKBHD
    @mkbhd · 19M subs
    $12k – $48k
    per sponsored video
  • K
    Kurzgesagt
    @kurzgesagt · 23M subs
    $15k – $60k
    per sponsored video
The method

How sponsorship pricing actually works

We use the same CPM model brands and agencies use internally, adjusted for engagement, audience quality, and category demand.

Read the full formula →
  1. 01

    Average views, not subscriber count

    Subscribers are a vanity metric. Sponsors pay for views. Specifically, the median view count of recent videos.

  2. 02

    CPM bands by category

    Tech and finance channels get $25 to $45 CPMs. Gaming sits at $8 to $15. We pick the right band based on category signals.

  3. 03

    Engagement multiplier

    Likes plus comments divided by views. High engagement bumps the rate up to 1.5x. Low engagement drops it to 0.8x.

  4. 04

    Three price points, not one

    Lowball (deal-hungry creator), market (typical agency rate), premium (in-demand niche). Use the band that fits your leverage.

When to use it

Three moments it pays off

The biggest mistake in sponsorship is replying before checking. Here is what happens when you check first.

Scenario

A brand offers $300. Should you say yes?

Run the channel through Channeltics first. If the market rate for your tier is $1,400, you know $300 is a lowball and you have an anchor to push back from.

Scenario

You're a brand and a creator quotes $20,000

Paste the channel. If the methodology-backed market rate is $7,500, you have a defendable counter that procurement can sign off on.

Scenario

Comparing three creators for the same campaign

Two have similar subs. One has 4% engagement, the other has 0.6%. The price gap that engagement creates is visible on every report.

Why trust it

Built on the same model agencies build for clients.

The formula behind every report is public. We did not invent a black box. We took the CPM model that media buyers already use, layered in engagement and niche multipliers, and put it behind a free input.

📚 Methodology

Documented in plain English

Every step of the calculation lives on the formula page. No hidden weights.

🔍 Auditable

Every number is traceable

Forward your report link to a finance lead. They can follow the math.

🆓 Free forever

Public calculator stays free

Ads on the page keep the tool open for everyone. No quota, no signup wall.

🛠️ Open feedback

Wrong number? Tell us

If a niche or CPM band looks off for your channel, the methodology page links a contact form.

Common questions

Things people ask before pasting their first channel

If your question is not here, the methodology page covers the math. Or email contact@channeltics.com.

One channel away from a real number.

No signup. No credit card. No catch.

New here? Read how the math works first, then try a channel you know.